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Wednesday, June 17, 2026 · No. 16 · ARR not guaranteed
SaaSarazzi

Off the record. On the money.

SaaSarazzi / The Flash

EXCLUSIVE

BREAKING NEWS: new Slack emoji launched for ‘It’s utter bullshit but continue please’

By Matt Rumour 2026-06-02 1 min read

Slack users are celebrating the launch of a new workplace emoji designed to mean “this is utter bullshit, but please continue because I need to look collaborative.”

The emoji, named :bullshit_continue:, shows a small smiling face nodding politely while its eyes quietly leave the building.

Early adoption has been strongest among marketing managers, product leads, senior consultants and anyone invited to a meeting titled “quick alignment.”

“It fills a crucial gap in our communication stack,” said Naomi Fletcher, head of people at an unnamed SaaS company where 43% of all meetings now end with “let’s take this async.”

“Previously, employees had to use 👍, 👀 or ‘interesting point’ to express deep internal collapse. This emoji gives them a more honest option while still protecting Q2 morale.”

The emoji is expected to replace several existing reactions, including :thinking_face:, :eyes:, :this_is_fine: and the classic but dangerous “can you clarify?”

Executives have praised the new emoji for encouraging psychological safety without forcing anyone to say what they actually think.

“We want our teams to challenge ideas,” said one VP of Strategy, reacting to criticism with :bullshit_continue: four times. “But we also need to move fast, stay positive and not derail the roadmap with reality.”

Slack admins have confirmed the emoji was added after a company-wide workshop where employees were asked to share “one word that describes our culture” and 17 people typed “performative” before deleting it.

At press time, the emoji had already been used 284 times under a founder’s message beginning “I’ve been thinking about our AI strategy.”

Sources say…